Last updated: [29/08/2025]


At Away Game Stickers (“we”, “our”, “us”), your privacy is important to us. This Privacy Policy explains how we collect, use, and protect your personal information when you use our website www.awaygamestickers.co.uk.

By using our website, you agree to the terms outlined in this policy.


Who We Are

Our website is operated as Away Game Stickers, an independent online store selling football stickers to fans in the UK and internationally.

If you have any questions about this Privacy Policy or your personal data, you can contact us at:

Email: awaystickersales@gmail.com


What Data We Collect

When you use our website, we may collect the following personal data:

  • Order Information: Name, billing address, shipping address, email address, and phone number (for delivery updates).
  • Payment Information: Payments are securely processed by Stripe. We do not store or have access to your full payment card details.
  • Account Information: If you create an account, we store your login details, order history, and preferences.
  • Communications: Emails or messages you send to us, e.g. order queries.
  • Reviews/Comments: If you leave a review or comment, we collect the data entered along with your IP address and browser information (for spam prevention).
  • Technical Data: Your IP address, browser type, device information, and browsing behaviour (e.g. pages viewed, items added to cart). This is collected using cookies and Google Analytics.

How We Use Your Data

We use your personal data to:

  • Process and deliver your orders.
  • Manage your account and provide customer support.
  • Send you important updates about your orders.
  • Improve our website, products, and customer experience.
  • (Optional) Send you marketing emails if you choose to sign up — you can unsubscribe at any time.
  • Comply with legal obligations (e.g. tax and fraud prevention).

Cookies & Tracking

Our website uses cookies to:

  • Keep track of your shopping cart and checkout.
  • Remember your login details (if you choose).
  • Improve site performance and measure traffic with Google Analytics.

You can control cookies in your browser settings. Disabling them may affect some site features.


Who We Share Your Data With

We only share your data with trusted third parties when necessary:

  • Stripe (payment processing).
  • Delivery providers (e.g. Royal Mail, international couriers) to fulfil your order.
  • Website services (WordPress/WooCommerce, spam detection tools, hosting providers).
  • Analytics providers (Google Analytics).

We do not sell or rent your data to third parties.


How Long We Keep Your Data

  • Order records: kept for 6 years (for accounting and tax purposes).
  • Account information: kept until you delete your account.
  • Reviews/comments: kept indefinitely unless you request removal.
  • Marketing email subscriptions: kept until you unsubscribe.

International Data Transfers

As we ship internationally, some of your data may be processed outside the UK/EEA (e.g. by payment providers or couriers). We ensure that appropriate safeguards are in place to protect your data.


Your Rights (UK GDPR)

You have the right to:

  • Access the personal data we hold about you.
  • Request corrections to your data.
  • Request deletion of your data (unless we need it for legal reasons).
  • Withdraw consent for marketing emails at any time.
  • Request a copy of your data in a portable format.

To exercise these rights, contact us at awaystickersales@gmail.com.

If you are unhappy with how we handle your data, you have the right to complain to the Information Commissioner’s Office (ICO) in the UK.


Age Policy

Our website is intended for customers who are legally able to make purchases online.


Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated “Last updated” date.